Community Survey
In the fall of 2024, the City of De Soto partnered with ETC Institute to conduct our second community survey, following the first in 2022. The goal was to measure resident satisfaction with city services, identify key priorities, and help guide decisions for the future. The results provide valuable insights that guide decisions for strategic planning, capital improvements, and city projects over the next two years.
The survey was sent to every household in De Soto, with options to respond by mail, online, or by phone. It was also available in Spanish to ensure accessibility for all residents.
This year's survey saw 500 responses, well over double the goal of 250 needed to ensure statistical validity. The results reflect the geographic and demographic diversity of the City with a precision of at least +/- 4.3% at the 95% level of confidence.
2024 Key Findings
Community Satisfaction
Overall Ratings of the City
Residents continue to rate De Soto “excellent” or “good” in key areas:
- As a Place to Raise Children: 82%
- As a Place to Live: 81%
Perceptions of the City
The perceptions of the De Soto that had the highest levels of satisfaction:
- Quality of public education: 79% satisfaction
- Feeling of safety in De Soto: 78% satisfaction
- Quality of life: 70% satisfaction
- Quality of services provided by the City: 70% satisfaction
Quality of City Services
De Soto rates significantly above the US and Plains region averages in two-thirds (23/34) of service categories, including Quality of...
- Customer Service: 73% satisfaction | 33% above national average
- Street Maintenance: 70% satisfaction | 29% above national average
- City Communications: 59% satisfaction| 22% above national average
Top Satisfaction Ratings in Each Category
A closer look at top items rated “Very Satisfied” or “Satisfied” for each category:
City Leadership
- Quality of leadership provided by the City Council: 44% (11% higher than US avg.)
- Effectiveness of City Administrator & Staff: 43% 43% (17% higher than US avg.)
Code Enforcement
- Enforcing exterior maintenance of business property: 43% (3% lower than US avg.)
- Enforcing mowing and cutting of weeds on private property: 34% (12% lower than US avg.)
Communication
- Quality of newsletter (in utility bills): 69%
- Quality of City’s email newsletter: 63%
- Availability of information about City programs, services, & events: 62% (16% higher than US avg.)
Community Development & Planning
- City efforts to promote economic development: 54%
- Overall quality of new development: 47%
Customer Service
- Always or usually courteous and polite: 92%
- Easiness of contacting the staff member resident needs to reach: 83%%
Parks & Recreation
- Maintenance of City Parks: 86%
- Condition of park equipment: 77%
- Number of City Parks: 72%
Street Maintenance
- Snow removal on City Streets: 80% (22% higher than US avg.)
- Cleanliness of City streets and other public areas: 74% (21% higher than US avg.)
- Mowing/trimming City streets: 72% (17% higher than US avg.)
Water & Wastewater
- How easy bill was to understand: 70%
- Quality of Water Utility Services: 60% (8% higher than US avg.)
- How well City keeps residents informed about water issues/disruptions: 54%
Community Priorities: Progress & What’s Next
One of the most important aspects of the survey is identifying which City services the community wants us to prioritize. In 2022, the community pinpointed four key priorities; in 2024, the focus has narrowed to three as communication has moved off the priority list:
Planning and Community Development:
- 2022 Progress: Engaged the community in capital projects, though ongoing construction impacted satisfaction as expected. This remains our #1 priority moving forward!
- 2024 What’s next?: Focus on job accessibility (25% satisfaction) and child care availability (16% satisfaction), while ensuring continued strategic growth that aligns with resident needs; this includes the Southwest Growth Area Plan and updating the Comprehensive Plan.
Water and Wastewater Utility Services:
- 2022 Progress: Satisfaction with communication on water issues improved, and Water & Wastewater Treatment Plants are underway.
- 2024 What’s Next?: The new treatment plants are expected to improve water/wastewater value (43%) and drinking water quality (45%).
Street Maintenance:
- 2022 Progress: The Street Department saw satisfaction rise in six out of seven maintenance categories.
- 2024 What’s Next?: Prioritize pavement/pothole repair (56%) and sidewalk maintenance (56%) in the Capital Improvement Plan.
City Communication (no longer a priority in 2024):
- 2022 Progress: Investment in new staff and communication platforms has paid off -- residents no longer flag communications as a top priority.
- 2024 What’s Next: While not on the top priority list, increased usage across all our platforms shows that residents still value and expect a high level of investment in communications. We will continue to maintain - and expand - efforts to sustain engagement and momentum.
Other Findings
Top 3 reasons why people live in De Soto
- Safety and security
- Quality of public schools
- Small-town feel
Top 3 parks and rec programs desired
- Special events
- Nature-based education/activities
- Adult non-sport programs
Top 3 parks and rec amenities desired
- Walking paths/trails
- New indoor all-purpose recreation facility
- Community parks
Retail Priorities for Residents
- Restaurants/bars/pubs (70%)
- Health and personal care stores (58%)